MASMATIXInnovations

Software · AI · Digital marketing

Software that fits the way your business works

Masmatix Innovations designs and builds custom web and mobile applications, practical AI systems and the digital marketing that brings customers to them. One team from first idea to long-term support.

Start a project See what we build
Since 2017 delivering projects Glasgow · Faisalabad 700+ projects delivered
Masmatix double-headed eagle mark

What better software changes

Fewer workarounds. More time for customers.

Most businesses we meet run on spreadsheets, copy-paste and tools that almost fit. We build around your real workflow so the software does the routine work.

Fit

Built around you

Systems shaped to how your team actually works, not a template you have to bend around.

Connect

Connected data

Your website, CRM, payments and reports talking to each other, with one version of the truth.

Modernise

Modernised legacy

Old systems moved onto current, secure technology without losing the data you rely on.

Grow

Found online

Search, social and paid campaigns that put your product in front of the right people.

Services

What are you looking for?

Pick one service or the whole journey. Every engagement starts with a short discovery call so we understand the problem before we quote.

Build

Web applications

Customer portals, booking systems, dashboards and internal tools that run in any browser.

  • Java
  • Spring Boot
  • React
Build

Mobile apps

iOS and Android apps for your customers or your field team, connected to the systems you already use.

  • iOS
  • Android
  • APIs
Build

E-commerce

Online stores, product catalogues, payments and order management that scale with your sales.

  • Storefronts
  • Payments
  • Inventory
Intelligence

AI & machine learning

Models that classify, predict and summarise, built into the tools your team uses every day.

  • Deep learning
  • Python
  • LLMs
Intelligence

Data & analytics

Pipelines, reporting and dashboards that turn scattered records into decisions.

  • Big data
  • SQL
  • Dashboards
Growth

Digital marketing

SEO, social media management and paid campaigns, measured against leads and sales.

  • SEO
  • Social
  • Paid ads
Change

Software modernisation

Re-platforming ageing systems, cloud migration and moving off spreadsheets safely.

  • Cloud
  • Docker
  • Migration
Change

Systems integration

APIs that connect your CRM, accounts, website and third-party services.

  • REST APIs
  • Webhooks
Support

Support & maintenance

Monitoring, updates, security patches and new features after launch.

  • Monitoring
  • SLAs

Selected work

Built for clients. Proven in research.

A sample of what we have shipped for businesses, and the open-source AI research behind our machine learning work.

Client projects

Healthcare · Full digital setup

MeetPhysio clinic

The complete digital setup for a physiotherapy clinic: public website, patient portal and the systems behind them, designed and built end to end.

  • Website
  • Patient portal
  • Hosting
Beauty & salon · Website + marketing

Saba Hair Studio

A complete online presence for a hair salon: website, Instagram and Facebook pages, and a Google Business Profile so local customers can find and book.

  • Website
  • Instagram
  • Facebook
  • Google Business
Wellness · Complete setup

Time to Relax Therapy Centre

The complete online setup for a therapy and relaxation centre, from the website to the profiles that help new clients find them.

  • Website
  • Online setup
Visit the website →
Education consultancy · Website

M2M Global Consultants

Website for a study-abroad and student visa consultancy, presenting its services and bringing in student enquiries.

  • Website
  • Lead capture

Research & open source Published on GitHub and archived on Zenodo with DOIs

Medical imaging

Lung disease classification

Chest X-ray classification on NIH ChestX-ray14 comparing ResNet-50, MobileNet and VGG16.

  • Deep learning
  • CNN
 NLP

NewsSum-Bench

Benchmark of abstractive summarisation with T5, BART, PEGASUS, mT5 and BERT, scored with ROUGE, with a Streamlit demo.

  • Transformers
  • Streamlit
 Cloud ML

BigQuery ML for healthcare

End-to-end pipeline in BigQuery ML and SQL that predicts Health Professional Shortage Areas to guide resource allocation.

  • Google Cloud
  • BigQuery ML
 IoT & cloud

Smart city air quality

Event-driven pipeline streaming PM2.5, PM10, NO₂ and CO readings through Pub/Sub and Cloud Functions to live Node-RED dashboards.

  • GCP
  • Node-RED
 Computer vision

Player & jersey detection

Multi-task CNN trained from scratch that locates players and reads jersey numbers in one pass.

  • TensorFlow
  • Custom CNN
 GitHub

See all projects

Code, notebooks and documentation for every project.

github.com/MHKhan50 →

How we work

From first call to long-term support

Short cycles, working software early and a clear price for each stage. You see progress every week.

1

Discover

We map your workflow, users and goals, then agree scope and budget.

2

Design

Clickable prototypes and a technical plan you can review before we build.

3

Build

Fortnightly releases you can test, with code reviews and automated tests.

4

Launch & grow

Go-live, training, monitoring and marketing to bring in users.

About Masmatix

Engineering software since 2017

Masmatix Innovations is a software development, AI and digital marketing company with offices in Glasgow and Faisalabad.

Masmatix started in Faisalabad in 2017 with a simple belief: businesses deserve software built around the way they actually work. Since then our studio has delivered more than 700 projects, including business systems from supermarket checkouts and diagnostic lab software to weighbridge systems for flour and textile mills, many of them in use every day.

In 2025 we incorporated Masmatix Innovations Ltd in Scotland to work directly with clients across the UK. Our Glasgow office leads consulting, AI research and project delivery, and our Faisalabad studio designs, builds and supports the software.

What sets us apart is depth on both sides of the work: practical business software shaped by years on the shop floor, and research-grade machine learning backed by published, open-source work. Clients get one team for strategy, design, engineering and marketing, and a partner that stays with them after launch.

Clear from day oneAgreed scope and a fixed price for each stage, so there are no surprises.
You own everythingCode, data, domains and accounts are registered in your name.
Here after launchWe support, update and improve what we build for as long as you need.
United Kingdom · Registered office

Glasgow

Client relationships, consulting, AI research and project leadership.

62 Kerrycroy Avenue
Glasgow, Scotland, G42 0BQ
+44 7828 585686
Pakistan · Since 2017

Faisalabad

Our development and digital marketing studio, delivering projects since 2017.

Office 51, Mall of Harrian Wala Chowk, D Ground
Block D
Faisalabad 38000, Pakistan
+92 333 1585686

About our mark. The M is drawn as the Seljuk double-headed eagle, with the eight-pointed Seljuk star on its breast: two heads that watch in both directions, which is how we like to work with clients.

Security & quality

Engineered to last

We treat security and reliability as part of the build, not an extra at the end.

BillingService.java
@Service
public class BillingService {
  private final InventoryRepository inventory;
  private final ScaleGateway scale;

  @Transactional
  public Invoice checkout(Cart cart) {
    cart.weighedItems().forEach(item ->
        item.setWeight(scale.read(item.barcode())));
    inventory.reserve(cart.items());
    return Invoice.from(cart).withTax(TaxRate.STANDARD);
  }
}
✓ 42 tests passed · build succeeded in 8.4s
  • UK GDPR by designData minimisation, access control and encryption for personal data from day one.
  • Tested before releaseAutomated unit and integration tests run on every change.
  • Containerised and portableDocker-based deployments that run the same on any cloud.
  • You own the codeFull source in your own repository, with documentation for handover.